10 hours ago
Monday 4 January 2010
Anal Logic
At a briefing session
Client: I need a ‘good looking’ ad.
Account Exec: Erm... I’ll need a more detailed brief than that.
Client: GOOD LOOKING. How hard is that to understand? You know what my product is. Now make an ad that... looks good.
AE: No. Doesn’t help...
Client (Flipping open an Archive mag on his desk): See, look here, I’ll show you what a good ad looks like...
AE (murmuring to himself): Oh dear!
Client: This book’s full of ‘em.
AE: But, looking for a good ad in Archive is like looking for a wife in Playboy.
Long silence.
Client (after pondering over the thought for a few minutes): That’s not an accurate analogy.
AE: Why not?
Client: Because...because... my ad is not the same as my wife...and...
AE: ...and you’d never let us screw up your ad?
Longer silence.
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9 comments:
Interesting!
that's one sassy AE!
@mentalie. yeah, and a very, very rare breed, those.
not possible. send me photo to make me believe that.
no AE i've ever met is that smart, or that articulate.
AGG. photo of what/who? this really happened. the only creative liberties i took were (omitted were) that he's a GAM not really an AE. And the client was actually on a very bum-chum basis with him. And unmarried. So didn't really mind the swinging references to the non-existent wife.
very funny conversation....wonder wht more details he wnted hehe...
nice one ! looks like the flickering cursor is getting a lil more like a poisoned dart now, huh ?
@jane. yeah, that was the idea. what better way to vent than with a poisonous edge?
hahahahaha. maybe you should try some more with less politically correct characters.
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